Project — RWS Global, a leader in entertainment and experiences, partners with clients ranging from theme parks and cruise lines to global events like the World Cup and Olympics, as well as brands like Disney and Virgin. For over a decade, K+L has supported RWS Global through brand evolutions, acquisitions, and institutional investments.

Strategy and Creative — In a rapidly evolving landscape with constant shifts in identity and offerings, RWS Global requires an agile brand strategy and execution to reflect its expanding reach. Our role is to keep pace with their growth, ensuring it is represented at scale and speed. We focus on positioning, creative, and marketing to showcase their best-in-class offerings and industry leadership to a diverse global audience.

Results — RWS Global has transformed from an emerging player into a global powerhouse. By collaborating closely with leadership to deliver top-tier creative, branding, and marketing, the firm has achieved significant differentiation and growth, solidifying its reputation as a world leader in its many fields of expertise.